Social Media For Business Fall 2019

This class has been a blast! I really enjoyed utilizing Blogger this semester, and may even continue to do so going forward. I got to create a fictional business to base my assignments on, which was a lot of fun. Bar K is something I would love to pursue in real life (if it weren't so expensive in California!), and so it was really great to be able to come up with a brand image, ads, and social media accounts to reflect what kind of establishment I would want to have.  Over the course of this class, my support of social media for businesses has gotten even stronger. I have always looked at it as an important part of every business, but after seeing all of the tools that are available and how much impact an online presence can have to a business, I am even more drawn to it. To the untrained eye, social media advertising is just a fun way for businesses to interact with potential clients. While that may be true, there is also so much more below the surface. Using analytics for

There were only two available blogs from my group to comment on. I will keep my eye out for more, should they be posted before Tuesday night. https://csit155-fa19-apagatpatan.blogspot.com/2019/12/week-16a-review.html?showComment=1575870186779#c2086665592036139464 https://katchinupwithkatesaxecsit155fa19cf.blogspot.com/2019/12/week-16-planning-your-future-strategy.html?showComment=1575870739199#c6321672611912323368

Which social media platform have you enjoyed using the most? The enthusiasm or lack there of for a type of media is often shared along with the posts we write. This class gave you an opportunity to experiment with a variety of them. Now you can focus in on what seems the most effective ones to use. I really enjoyed working with both Facebook and Instagram. It was really cool to make a fictional business and promote it through visual media and made-up events, etc. I also liked connecting with other businesses on both platforms, even if it's just as simple as a page like, or a follow. I liked that I could use my own dog in some of my postings as well, since being a fellow dog owner is relevant - and helpful - to my business. One of my Instagram posts, for instance, featured my dog enjoying a birthday cupcake from a local business called Dexter's Deli. I tagged them in the post and they liked my post and shared it! It was neat to be able to engage like that with a simila

After reviewing my weekly insights for Bar K's Facebook page, I did notice some activity. Keep in mind, I have not been very active on there over the past week or two, due to the holidays. I had 2 new page likes, 9 new views, and 3 new page follows. It might be due to this class having to engage with my page, but I find it pretty cool that the page does get at least a little bit of traffic, even when no content has been recently posted.

The Google Analytic features that would be most useful for my business' website would be the following: Traffic Reporting: I would like to know how many people are visiting my site each day. This will be help me decide if I need to work on getting more people interested in my site. Keyword Referrals : Knowing what keywords people are searching for when they are looking for my business and businesses like mine. Tracking User Activity: It would be helpful for me to know how many people are signing up for a monthly subscription to use our facility (monthly payment to allow their dog unlimited access to our dog park, etc). It would also be good to know who is signing up for our email newsletters and whatnot.